WITH a large number of road works resulting in impassable roads for many months in San Pedro Alcantara, affected businesses reported lost revenue.
Now that much of the work is completed and roads have re-opened, the council has announced a number of initiatives in the lead up to Christmas and Three Kings which will attract visitors to areas which have suffered from the road closures.
An enormous Christmas ball measuring 12 metres in diameter and lit by 70,000 bulbs will be installed on the Avenida Marques del Duero “to compensate for the damage arising from the works and responding to the commitment acquired with merchants and residents,” said mayor, Rafael Piña.
This change of venue for some of the Christmas decorations from the usual Plaza de la Iglesia has been done deliberately in order to stimulate trade and there will be an audio visual presentation featuring Miguel Ríos’ Anthem of Joy and Mariah Carey’s All I want for Christmas is you at 6.30pm and 8.30pm alongside the Christmas ball.
Christmas decorations around the town will be inspired by images found in San Pedro churches and there will be two enormous illuminated Christmas trees installed on the main roundabouts, so when added to decorations above the various roads, no less than 628,000 bulbs will illuminate the town.
Calle Lagasca will be closed to traffic on the weekends before Christmas and Three Kings in order to encourage more shopping and if successful, this may become a regular feature.
The Christmas programme will commence this Thursday at 7pm and will run until January 5 with a number of parades, children’s parties, a free concert on Friday December 22 and selected flashmobs.
The Three Kings have not been forgotten and they will arrive by helicopter and tour the streets of San Pedro Alcantara.