BBVA has reached an important milestone in its continued drive towards technology focussed banking, with a key digital tipping point reached in Spain.
In October the bank in Spain passed the 50 per cent mark in terms of the percentage of its Spanish customer base now engaging with the bank online.
In fact, across its wider business, six of BBVA’s 11 core countries have now passed this tipping point, with the USA, Turkey, Argentina, Chile and Venezuela also past the 50 per cent mark.
In Spain specifically, the use of digital channels to access banking services has grown by more than 17 per cent in the last 12-months alone. Meanwhile the figures for customers accessing by mobile has also soared – rising by 30 per cent in the last year.
BBVA’s Head of Business Development in Spain, Peio Belausteguigoitia said: “The adoption of digital banking services and digital channels in Spain continues to grow quickly and is an example of the changing patterns with which people use technology now to manage their lives and achieve their goals.
“At BBVA we are totally focused on building the absolute best digital banking platforms anywhere in the world and the awards we are now seeing coupled with the ever-increasing usage from our customers shows we are on the right path and that we have the expertise needed to deliver.”